Benefits of Text marketing
Text marketing is for customers who wish for buying from you end and almost certainly already have is the most cost effective and produces the highest return on investment versus any other form of advertising. The rate to gain a new client, no matter the market you are in is elevated versus the cost of keeping a presented customer. Business owners need to look at the life-time value of a client and work to expand this time period.
There are several SMS marketing advantages for small scale businesses and organizations that need to increase sales, without increasing their advertising expenses. No doubt that it has rapidly become the leader in the mobile marketing as an advertising medium and that too for good reason. Organization and businesses who could no longer afford or stopped getting the same results from long-established marketing such as print or direct mail have now found SMS marketing to be the answer they have been looking for.
SMS marketing has its own advantages too at the same time. Let's put a glance on the benefits of this marketing. SMS marketing averages around 20% or higher redemption rates. When compared that with traditional media such as coupons, newspaper ads, radio, or direct mail the average redemption rate is found to be around 2%. Open rates are enormously high with SMS marketing. The sent message is being read by 90% of recipients within 15 minutes of being delivered .When compared to emails, the open rate of it is less than Email 20%. Conversion rates of these mails are even lower at less than 2% compared to an average 20% for mobile marketing.
Your clientele must opt-in to accept messages from you. These are active buyers who want to obtain more information and special offers so they may expend more money with your industry. If you are fed up of sitting ideal without a single sale then SMS marketing is advantageous medium. All you need to do is make an offer and send the message to numerous people. It doesn't take weeks like other traditional media.
Anyhow if you are thinking to opt for a certain marketing strategy and wish to make people aware for your product, try using the text marketing. Moreover, you will come out to know the effects instantly, as people receive the message and read them rapidly. The investment in this marketing completely fits in your budget and gives you utmost results.